Real Estate SEO | SEO for Realtors and agents
One of the areas On Top SEO specializes in is the real estate market. We work with real estate owners, Realtors and agents. Most people these days searching for a home start their search on the internet.
When people are looking for homes in your area does your website show up on the first page of Google? People searching usually won't look more than 3 pages deep in the search results and most won't look past the top three results.
On Top SEO can get you on the top of the first page of Google. Using "long tail keyword phrases" based on your geographical location.
Hudson Valley Real Estate
Search terms like "real estate", "Realtors", "homes for sale" Have a lot of competition and are much harder to optimize for. They would also bring a lot of visitors to your website that were not looking to purchase a home in your area.
With that being said On Top SEO would optimize your pages based on your location. I reside in whats called the Hudson Valley which is located in upstate New York. Some of the surrounding counties are Dutchess county, Columbia county, Ulster county etc.
So if I were a Realtor or real estate agent I would optimize for such terms as "Hudson Valley real estate", " homes for sale in the Hudson Valley", "Dutches county real estate", "Columbia County real estate" etc.
Using these geographic "long tail keyword phrases" will target your visitors to people actually looking to buy homes in your area as well as being much easier to optimize for the search engines since there is much less competition for these key words.
On Top SEO would also create and optimize a Google places listing for you. Google places appear above the organic results page in the Google search results and are free to create.
We would optimize these listings as well to make sure you are one of the top few listings in Google places listings, which would bring even more targeted visitors to your website.
See the image below to see an example of Google places and where they are located on the search results pages. Where it references local listings is now called Google Places. This is where your Google Places listing would appear.